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Using CRM To Find More Business Opportunity

Customer Relationship Management (CRM) has typically been viewed as a technology and not as a tool for greater opportunity.  As such, much of the focus of business is on the evaluation, acquisition,...

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Talking Customer Relationship Management Software with a CFO

To ensure that finance meets its objectives, your CFO needs information about issues like total cost of ownership (TCO) and return on investment (ROI). Here's how you can talk to your CFO and get the...

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